itracEMS | Email Marketing/CRM Platform
| itracLITE | itracEMS Standard |
itracEMS Enterprise |
|
| HTML or plain text editing | Y | Y | Y |
| Built-in HTML and WYSIWYG editors | Y | Y | Y |
| Pre-designed HTML templates | Y | Y | Y |
| Deliverability testing | Y | Y | Y |
| HTML open/read/click tracking | Y | Y | Y |
| Built-in Web analytics with Lead Scoring | Y | Y | Y |
| Bounced email processing | Y | Y | Y |
| Viral marketing tracking | Y | Y | Y |
| Scheduled campaign delivery | Y | Y | Y |
| Dedicated IP address(es) | X | optional | Y |
| User profile segmentation | Y | Y | Y |
| Mail merge personalization | Y | Y | Y |
| Dynamic profiling | Y | Y | Y |
| Dynamic content | x | optional | Y |
| Duplicate management | Y | Y | Y |
| Soft bounce resend | Y | Y | Y |
| Multi-user role-based functionality | X | Y | Y |
| Dedicated Account Manager | X | Y | Y |
| Success planning and strategy | X | Y | Y |
| Deliverability audits | X | Y | Y |
| Lead acquisition | optional | optional | Y |
| Content design review | optional | optional | Y |
| Frequency assessment | optional | optional | Y |
| Web services API | X | Y | Y |
| White label | X | X | optional |
| Additional professional services | |||
| Deliverability Monitoring | Y | Y | Y |
| Whitelist Audit (Domain Keys, Sender Policy & DNSWL) | Y | Y | Y |
| Accredited mail through Sender Score Certified | X | optional | optional |
| Blacklist Monitoring | Y | Y | Y |
| Reputation Check 20 + Audit lists | Y | Y | Y |
| Account Management | |||
| Monthly review call | X | X | Y |
| Campaign performance analysis | X | X | Y |
| Full service email solutions | X | Y | Y |
| Educational Support | |||
| Initial personalized training | Y | Y | Y |
| Ongoing personalized training for new features | X | Y | Y |
| Access to our online resources | Y | Y | Y |
| Support | |||
| Phone support 9:30 am - 5:00 pm EST | X | Y | Y |
| Online support 8:30 am - 9:00 pm EST | Y | Y | Y |
| Critical issue support - extended hours | |||
| Response time (within) | 1 business day | 1 business day | 2 hrs |
