Save Time. Eliminate Guesswork. Generate Results.


  • Email Marketing
  • Social Media
  • Lead Monitoring
  • Marketing Automation
  • Lead Capture
  • SalesForce Integration
A simple CRM and marketing platform for companies of any size.
  • Individuals
  • Small Business
  • Departments
  • Enterprise


Everything you need to run your sales and marketing in one easy to use platform.
leadLead Capture
Capture sales leads from your website by mapping any web form to your itracEMS account. Use simple CRM to manage & schedule meetings, add notes, and deploy product information via email. Automatically respond to web requests via email and notify sales so that no lead is ever missed.
emailEmail Marketing
Use email marketing to deploy one off or automated email campaigns. Always keep your company top of mind with your clients and prospects. Make sure you are in compliance with email laws including CAN-SPAM (USA) and CASL (new Canadian anti-spam law)

See who is opening and clicking your emails and visiting your website.

Integrate your email campaigns with Google analytics to see which emails drive traffic and sales on your website.

socialSocial Media
Connect and post to popular social media platforms including Twitter, Facebook, Linkedin and Google+.

See which of your sales leads and contacts are also engaging with you on social media.

manageManage all your lists
Manage your Database with lists and segments.

Slice and dice your contact database any way you desire. Create an unlimited number of contact lists and customer segments.

Use our dynamic list feature to automatically group contacts based on any criteria you desire.

simpleSimple CRM
Keep your sales team organized and on top of every sales opportunity. Organize all your contacts and leads, create tasks, notes, and deals. Generate sales reporting for your deals. Cross reference with marketing data to see what marketing campaigns are generating sales.
marketingMarketing Automatation
Automate your marketing using workflows.

Set up automatic workflows to perform a variety of sales & marketing tasks such as:

» Automatically trigger sending a series of product specifc emails to a potential buyer.
» Notify sales when a prospective buyer visits the website.
» Create a followup task for sales when a lead clicks on a link in an email.

The possibilites are endless.

reportingReporting and Analytics
Reporting and analytics on everything you need to know about your sales and marketing.

Super detailed email campaign reporting.
Web lead traffic reporting & lead sources.
Social media reporting.
Lead Scoring – who is hot, who is not.
Sales management reporting showing how your sales team is performing,
and a lot more.

fullfullFull Service Marketing
Our team is standing by ready to assist you with your marketing.

Clients love Fully Managed Email Marketing:
Data load>Design>Convert>Test>Deploy>Report .

Deliverability issues. White listing or blacklist issues.
Assistance managing your databases.
Setup of automation process.

Whatever assistance your team requires we are here to help.

We come highly recomended.

itracMEDIA customers love using our simple CRM & marketing platform. Using one platform for CRM, email marketing and social marketing, is easier and cost efficient Then using 3 individual tools.

itracMEDIA helped our company – a financial services firm with over 27,000 globally, launch our first direct marketing program. We now have terrific insights and having itracMEDIA to help us get traction with this new lead generation and lead nurture program, was extremely helpful and has made the program a success.

personJulie Hermann
Vice President, Sales & Lead Generation
State Street Global Services


4 Questions about Canada’s New Anti-Spam Legislation

Canada’s new Anti-Spam Legislation (CASL)  impacts not only Canadian marketers but also anyone marketing to Canadian consumers. Learn more about CASL and the steps you need to take to ensure continued marketing success. By Crystal Woody, Published November 14, 2013 …

Google Analytics functionality added

itracEMS has now been synchronized with Google Analytics to give marketers even greater insight into their e-campaign’s effectiveness.